Your Brand Is Your Business - Market It!

Apr 12

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

Branding 101: What Makes a Brand Powerful

Mar 21

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

6 Products to Show Your Support for Breast Cancer Awareness

Mar 06

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because it i...

6 Things You're Missing Out on by Not Using Promotional Products

Feb 05

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

What’s Up With Unboxing Videos? The Trend You Must Try

Dec 01, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

6 Products to Include in Every Holiday Gift Basket

Oct 19, 2021

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

6 Products to Welcome Students Back to School

Oct 12, 2021

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it best i...

Graphic Design Terms Everyone Should Know

Sep 13, 2021

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...

Swing, Batter! The Best MLB Promotions

Sep 06, 2021

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...

Case Study: Hay, Where'd You Get That Tote?

Jul 16, 2021

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...

6 Hot Sauces Sure to Blow Your Socks Off

Jun 25, 2021

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles of...

Case Study: Thank You for Spooning

Apr 06, 2021

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

How Promo Products Can Tell Your Brand's Story

Feb 15, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Generation Z vs. Millennials: What’s the Difference?

Jan 31, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Dec 05, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

6 Purr-fect Promo Products for Cat Lovers

Nov 20, 2020

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

Your Guide to Drinkware

Nov 06, 2020

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

Case Study: Keep it Cooler

Oct 29, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

Case Study: This Promotional Product is in the Bag

Sep 09, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

Take it To-Go: 8 Restaurant Takeout Essentials

Aug 18, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...

Relax and Unwind With These 10 Promo Products

Mar 20, 2020

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...