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You Can Bank on These 7 Promotional Products
19 hours ago
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...
Continue ReadingCase Study: Put That on Your Calendar!
Jan 14
Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her service...
Continue ReadingCase Study: Go Green or Go Home
Jan 06
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...
Continue Reading8 Elegant & Engravable Promotional Products
Dec 30, 2021
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Dec 23, 2021
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...
Continue Reading5 Corporate Gifts Your Clients Will Love
Dec 15, 2021
Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...
Continue ReadingCase Study: A Race to Remember
Dec 08, 2021
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Dec 01, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...
Continue Reading6 Ways to Get More Done Every Day
Nov 23, 2021
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...
Continue ReadingThe Power of Perceived Value
Nov 16, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...
Continue ReadingWhat's the Tea? Promo Products for Tea Lovers
Nov 09, 2021
Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea drin...
Continue ReadingCase Study: Beach Balls? Bingo!
Nov 02, 2021
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue ReadingCase Study: Keeping it All Together
Oct 26, 2021
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Oct 19, 2021
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...
Continue Reading6 Products to Welcome Students Back to School
Oct 12, 2021
"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it best i...
Continue ReadingCase Study: Adventure Awaits
Oct 05, 2021
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Sep 28, 2021
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue Reading6 Budget-Friendly Products to Drive High-End Sales
Sep 20, 2021
Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...
Continue ReadingGraphic Design Terms Everyone Should Know
Sep 13, 2021
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...
Continue ReadingSwing, Batter! The Best MLB Promotions
Sep 06, 2021
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...
Continue ReadingKnow Your Shades: 4 Types of Iconic Sunglasses
Aug 30, 2021
“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...
Continue ReadingCase Study: Employee Appreciation Gift
Aug 22, 2021
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingReturn of the Events: 6 Products for Concerts and More
Aug 15, 2021
Live music is back! Venues are opening their doors, and artists are announcing tour dates again. After more than a year of few to no events for most places, bands, club promoters, venue owners, and mo...
Continue ReadingHow to Protect Your Business From Hackers
Aug 07, 2021
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...
Continue Reading6 Calming Products for Skincare Lovers
Jul 31, 2021
The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...
Continue Reading5 Ways to Be Healthier in 2 Minutes or Less
Jul 24, 2021
Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jul 16, 2021
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
Continue Reading7 Sources to Boost Your Creativity
Jul 09, 2021
Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...
Continue ReadingCase Study: Attract New Customers
Jul 02, 2021
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue Reading6 Hot Sauces Sure to Blow Your Socks Off
Jun 25, 2021
Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles of...
Continue ReadingCase Study: Brighten Their Day
Jun 17, 2021
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue ReadingCase Study: Happy to Hang Around
Jun 10, 2021
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Have a Seat
Jun 03, 2021
As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...
Continue ReadingCase Study: A Cheese-y Promotion
May 27, 2021
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: Rest...
Continue ReadingCase Study: Staying Safe for Back-to-School
May 19, 2021
A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....
Continue ReadingWhy You Need Promotional Products
May 12, 2021
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...
Continue Reading7 Promotional Products That Help You Prepare for the Unexpected
May 05, 2021
It’s always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepared ...
Continue ReadingCase Study: Stick to the Schedule
Apr 27, 2021
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingCase Study: You Can Count on Us
Apr 20, 2021
The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...
Continue Reading7 Promo Products That Will Get the Party Started
Apr 13, 2021
Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party. B...
Continue ReadingCase Study: Thank You for Spooning
Apr 06, 2021
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...
Continue ReadingCase Study: Wheelie Important Paperwork
Mar 30, 2021
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Mar 22, 2021
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Mar 15, 2021
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...
Continue Reading7 Promotional Products Perfect for Weddings
Mar 08, 2021
Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...
Continue ReadingGame On: 10 Promo Product Games We Love!
Mar 01, 2021
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...
Continue ReadingCase Study: An Icy Cool Promotion
Feb 22, 2021
Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Feb 15, 2021
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...
Continue ReadingA Lunch That Packs a Punch
Feb 07, 2021
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Jan 31, 2021
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue Reading5 Phone Accessories to Help You Get a Grip
Jan 24, 2021
It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Jan 17, 2021
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: Life of the Mardi
Jan 10, 2021
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: Too Hot to Jot
Jan 03, 2021
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....
Continue Reading6 Rootin’ Tootin’ Country Western Products
Dec 27, 2020
Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settl...
Continue ReadingTop 10 Promotional Products for the Health and Wellness Industry
Dec 20, 2020
Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...
Continue Reading8 Promotional Products to Win Game Day
Dec 12, 2020
From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Dec 05, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...
Continue Reading6 A+ Products for Online Education Courses
Nov 27, 2020
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Nov 20, 2020
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Nov 13, 2020
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingYour Guide to Drinkware
Nov 06, 2020
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue ReadingCase Study: Keep it Cooler
Oct 29, 2020
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...
Continue ReadingYour Customers Won't Want to Remove These Promotional Products From Their Desks
Oct 22, 2020
At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Oct 15, 2020
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...
Continue Reading7 Promotional Products For Those On the Go
Oct 08, 2020
According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...
Continue ReadingCheers! Let’s Sell More Beer!
Sep 30, 2020
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...
Continue ReadingCase Study: Keep Warm Buddy Set
Sep 23, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...
Continue Reading5 Healthy Tips for Business Trips
Sep 16, 2020
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...
Continue ReadingCase Study: This Promotional Product is in the Bag
Sep 09, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Safety First
Sep 01, 2020
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue ReadingCase Study: Don't Bottle It Up
Aug 25, 2020
An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...
Continue ReadingTake it To-Go: 8 Restaurant Takeout Essentials
Aug 18, 2020
The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
Aug 11, 2020
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...
Continue ReadingCase Study: Raise Your Glass!
May 05, 2020
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingCase Study: Improve Sales and Traffic
Apr 28, 2020
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue Reading5 Men's Wearable Promotional Products for the Office and Beyond
Apr 21, 2020
It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...
Continue ReadingCase Study: Pillow Box
Apr 14, 2020
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue ReadingRelax and Unwind With These 10 Promo Products
Mar 20, 2020
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...
Continue Reading7 Ways to Take Advantage of Your Lunch Break
Mar 18, 2020
Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...
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